Faculty & Staff
Dr. Sally Fortenberry
Since 1989
Associate Professor of Merchandising and Textiles
B.S. – Carson-Newman College
M.S. – Texas Woman’s University
Ph.D. – Texas Woman’s University
DEMT 118
817.257.6752
Areas of Expertise
Merchandise planning, operations and control
Entrepreneurship with special emphasis on women entrepreneurs
Global trade in textiles and apparel
Textile and apparel quality related to consumer choice
Career development in the merchandising and textiles field
Courses Taught
Merchandising: Buying
Textile Fundamentals
Textile Testing and Analysis
History of Contemporary Dress
Entrepreneurship
International Trade in Textiles and Apparel
Career Development for Merchandising Majors
Internship for Merchandising
Dr. Fortenberry’s research interest coincides with her teaching areas. She has developed 4 new course offerings since coming to TCU and has incorporated undergraduate research initiatives into these classes. She has presented research and creative activities at international, national and state meetings, and is research reviewer for national and state research journals and meeting presentations. Dr. Fortenberry worked in the textiles and apparel industry as a buyer with a Dallas-based buying office and a 16-store retail chain. Prior to her buying experience, she worked in textile research related to quality assurance and control. She has held full-time faculty positions at Texas Tech University and Northwood University.
Dr. Fortenberry is certified in Family and Consumer Sciences, received the 2003 American Association of Family and Consumer Sciences National Leader Award and the 1998 Carson-Newman Distinguished Alumni Award. She has served as the Chair of the TCU Faculty Senate, the President for the Texas Association of Family and Consumer Sciences and the National President of Phi Upsilon Omicron National Honor Society.